Vendor Midway FAQ
January 28, 2024
Q: What is a Jeep®-Related Vendor?
A: This event is meant to celebrate the Jeep® brand and the Jeep® lifestyle; therefore, we’re looking for vendors that support the theme with automotive-related products and services. Vendor applications are subject to approval and should be related to the Jeep® brand and lifestyle. We’re looking for good fits for the event and for the vendors. Products and services that would not qualify include home goods, personal care products, crafts, etc. If you pay a booth fee through the online registration system and we choose to reject your application, we will contact you and issue a refund. If you have any questions about whether your booth is a good fit, contact us.
Q: What times can Midway Vendors setup and what are the Midway Vendor operating hours?
A: The Vendor Midway is open on Friday, August 2 from 5-10 p.m. this year. Vendors can begin to set up on Friday, August 2 at approximately 12 noon. If a vendor cannot arrive and set up on Friday, load in on Saturday morning can likely be arranged by contacting vendor liaison Kevin Cesarz at [email protected]. Vendors will display on Saturday, August 3 from 10 a.m. to 6 p.m., and then Sunday, August 4, from 9 a.m. to 12 noon. Vendor tear-down should occur between 12 p.m. and 2:30 p.m. on Sunday at the vendor’s discretion.
Q: Where can I drop off semis, trailers, etc. that won’t fit in my Midway Vendor position?
A: The UAW Local 12 parking lot is available for this gear. It is located 0.6 miles from downtown Toledo at 2300 Ashland Ave, Toledo, OH 43620.
Q: How do I get the comp All-Jeep® Parade tickets that come with my Midway Vendor position?
A: Contact [email protected] with questions about your promo codes. Midway Vendors with 80′ x 30′, 60′ x 30′, 30′ x 20′ and 20′ x 20′ positions get complimentary All-Jeep® Parade tickets. Vendors with 10′ x 10′ positions do not get complimentary parade tickets. Eligible Midway Vendors can go to this link to accept tickets. You must use your comp promo codes and register for these complimentary tickets before the promo codes expire within a week of receipt. Don’t delay.
Q: Are vendors required to contribute to Official Toledo Jeep® Fest Goodie Bags?
A: Yes, it is a requirement of all 2023 vendors. This includes Vendor Midway and Glass City Center Vendor positions. The requirement helps ensure that all Parade and Park-N-Shine participants receive a well-stocked goody bag from TJF partners, sponsors and vendors – a triple win! TJF staff will provide registered Parade and Park-N-Shine participants with a goody bag per Jeep®, and it is an excellent opportunity to promote your business. We request that you send branded items such as catalogs, brochures, pens, key chains, hats, etc. that can be placed in the give-away bags. Each year, we fill 1,300 bags. Please ship all items to 2300 Ashland Ave #202, Toledo, OH 43620; Attention – Mark Buford by July 15, 2023.
Q: What is the Product Retail Value amount with my Midway Vendor Position Fee?
A: All accepted vendors will be promoted on the Toledo Jeep® Fest website. In 2023, we are asking that all vendors provide Product Retail Value in addition to the cost of their purchased space. We will be using the donated product for our Toledo Jeep® Fest hype events, main event or raffle! The Product Retail Value must be a Gift Card according to your purchased space. Your Product Retail Value will be appropriately branded and promoted at events and on our website and social media channels.
Q: Do we need a Hi-Res logo to promote your business?
A: Yes. Don’t forget to share a Hi-Res logo of your company for branding and promotion purposes of your vendor position of sponsorship. Lack of logo may hinder marketing and promotional efforts through Toledo Jeep® Fest. You can email this Hi-Res logo to Kelly Smith at [email protected]. For the most part, 250 pixel (width) x 100 pixel (height) and 300 dpi are optimal logo specs for a web page.
Q: Where is the Vendor Midway in downtown Toledo?
A: Although due to road and building repair, the layout changes slightly year-to-year, generally the Vendor Midway is on Summit, Jefferson and St. Clair streets. This is last year’s map to give you a rough idea of the Vendor Midway location.
Q: Is power provided for vendors on the midway?
A: No. Power is not provided to vendors on the midway in downtown Toledo. TJF recommends that you bring a small, quiet generator. We also do not have tables for outside vendors.
Q: Do you supply tables or chairs?
A: No, but you could contact TJF’s partner Meredith Party Rentals to inquire about support for your outdoor Vendor Midway booth.
Q: Glass City Convention Center Vendors: What time can vendors setup and when are the GCC positions open?
A: Glass City Convention Center vendors should be ready to setup by 9 a.m. on Saturday morning (August 3) and be completely setup and ready for business by 10 a.m. Saturday. Your vendor position is inside the Glass City Center. Vendor positions are open until 1 p.m. on Sunday (August 4) and tear-down should begin no later than 1:30 p.m. Glass City Convention Center vendors do not receive a complementary All-Jeep® Parade ticket but also are not required to produce a product retail value gift card.
Q: What are 10′ x 10′ Vendor Midway Positions?
A: 10′ x 10′ Vendor Midway Positions are outdoors in either Levis Square Park, Promenade Park or other prime positions near the Vendor Midway. Vendors will display on Saturday, August 3 from 10 a.m. to 6 p.m., and then Sunday, August 4, from 9 a.m. to 12 noon. Vendor tear-down should occur between 12 p.m. and 2:30 p.m. on Sunday at the vendor’s discretion. Midway Vendors with 10′ x 10′ positions do not receive a complementary All-Jeep® Parade ticket but also are not required to produce a product retail value gift card.