Category: Event News

Go Behind the Wheel with Toledo Jeep Fest’s New Series

There’s more to Toledo Jeep Fest than iconic vehicles and downtown excitement, it’s about the stories, the people, and the deep-rooted connection between Jeep and the city that built it. Now, a brand-new video series is bringing those stories to life.

Introducing Behind the Wheel, an original Toledo Jeep Fest series that takes you beyond the Jeeps and into the heart of the community that makes this event so special.

Hosted by Toledo Jeep Fest Event Director Whitney Rofkar, the limited series dives into the history, traditions, and personalities that have shaped Jeep’s 85-year legacy in Toledo. From local storytellers and passionate Jeep enthusiasts to community leaders and festival organizers, each episode offers a fresh perspective on what it means to be part of Jeep culture in its hometown.

Whether you’re a lifelong Jeeper or planning your first trip to Toledo Jeep Fest, Behind the Wheel is designed to get you inspired, and ready, for the weekend ahead (Aug. 6-9). Expect engaging conversations, behind-the-scenes insights, and stories you won’t hear anywhere else.

The debut episode, Home of the Jeep: Why Toledo’s Story Matters, features local storyteller Tedd Long, who explores how Jeep’s military roots evolved into a defining part of Toledo’s identity. Episode 2 featured Jerry Huber, retired Toledo Assembly Complex Plant Manager and Toledo Jeep Fest Board Member.

This exciting new series is made possible thanks to its Official Momentum partner, Toledo Refining Company, fueling Northwest Ohio for more than 130 years. Their support helps bring these stories to life and keeps the spotlight on the people and heritage that define Jeep culture in Toledo.

So if you’re looking to deepen your connection to Jeep culture—or just want a new way to experience Toledo Jeep Fest—this series is your front-row seat. Behind the Wheel can be found on YouTube, Apply Podcasts, Spotify or at the link below.

Mayco Ready to Celebrate 85 Years of Jeep at Toledo Jeep Fest

Mayco International is proud to continue our sponsorship of the 2026 Toledo Jeep Fest, taking place August 6–9.

As a global Tier 1 supplier and multi-time Supplier of the Year award winner, we are honored to support one of America’s most iconic and enduring brands. Our long-standing partnership with Jeep reflects a shared commitment to quality and helping deliver the legendary vehicles drivers know and trust.

As America celebrates 250 years of freedom and Jeep marks 85 years of heritage, we’re proud to be part of that legacy.

We look forward to celebrating with the Jeep community in Toledo this August.

Stop by and visit Mayco International on the Vendor Midway Aug. 7-9 during Toledo Jeep Fest in downtown Toledo.

Parade Safety at Toledo Jeep Fest: A Personal Injury Attorney’s Perspective

By Attorney Stephanie M. Mehle, Gervelis Law

Each August, Toledo Jeep Fest transforms downtown Toledo into a high-energy gathering of automotive enthusiasts, families, and spectators. With more than 1,200 vehicles in the signature parade and tens of thousands of attendees, the event presents unique, and often underestimated, personal injury risks. From a legal standpoint, understanding these risks is essential not only for public safety but also for minimizing liability exposure for participants, organizers, and municipalities.

At its core, parade safety is about controlling the interaction between moving vehicles and dense pedestrian crowds. Unlike traditional traffic environments, parade conditions involve slow-moving vehicles, distracted spectators, and frequent stops – all of which increase the likelihood of preventable accidents. Event organizers and public safety agencies recognize this risk. For example, official guidance from organizers explicitly discourages throwing candy or objects from vehicles, noting that such behavior can draw children dangerously close to moving Jeeps. From a liability perspective, this is significant: a driver who tosses items and causes a child to enter the roadway could face negligence claims for creating a foreseeable hazard.

Seat Belts and Safety Rules

Passenger safety is another key concern. Parade participants are instructed not to exceed the number of seatbelts in a vehicle which is a rule grounded in basic tort principles of reasonable care. In the event of sudden stops or collisions, unrestrained passengers are far more likely to suffer serious injuries, and liability may extend beyond the driver to vehicle owners or event organizers depending on the circumstances. Courts routinely examine whether participants follow established safety rules when determining fault.

Crowd management also plays a critical role in creating a safe environment. With large gatherings in confined downtown streets, maintaining safe distances between spectators and vehicles is essential. Safety advisories emphasize keeping children close and remaining alert during parade movement, highlighting the inherent risks of mixing excited crowds with motor vehicles. From a legal standpoint, municipalities and event planners must implement reasonable crowd-control measures such as barricades, signage, and police presence, to reduce foreseeable harm. Failure to do so can expose public entities to premises liability claims, though governmental immunity laws may limit recovery in some cases.

Road Closures and Crowds

Another often-overlooked issue is traffic control and road closures. During Toledo Jeep Fest, multiple downtown streets are closed or restricted, altering normal traffic patterns. Drivers unfamiliar with the area may become confused, increasing the risk of collisions involving pedestrians or other vehicles. Adequate signage, clear detours, and effective communication are not just logistical necessities – they are legal safeguards against claims that the event created unsafe conditions.

Finally, the sheer scale of the event amplifies every risk factor. With crowds exceeding 100,000 attendees in recent years, even minor lapses in safety protocol can have significant consequences. In personal injury litigation, large events often hinge on whether risks were foreseeable and whether reasonable steps were taken to mitigate them. Toledo Jeep Fest’s established rules -no throwing objects, seatbelt compliance, and active police presence – reflect a keen awareness of these legal standards.

Sources

Toledo Jeep Fest Official FAQ
City of Toledo Event Information and Road Closures
Toledo Jeep Fest Overview and Attendance Data
Event Safety and Attendee Guidance
Toledo Jeep Fest Visitor and Planning Materials

North Star BlueScope Steel Brings 30 Years of Automotive Strength to Toledo Jeep Fest

For more than three decades, North Star BlueScope Steel has been proud to call Northwest
Ohio home. What started as a single-site steel mill in Delta has grown into one of the leading
producers of high-quality hot-rolled steel in the country, serving critical industries like
automotive, construction, agriculture, and manufacturing.


This year marks a major milestone: North Star’s 30th anniversary. It’s an opportunity to reflect
not just on growth and innovation, but on the people and partnerships that have made it all
possible.


“At North Star, everything we do starts with our people,” said President Conrad Winkler. “We’ve
built a team that’s deeply committed to each other, to our customers, and to the communities
we’re part of.”


That commitment extends far beyond the mill. With hundreds of team members across
Northwest Ohio and a strong focus on community involvement, North Star has long believed
that being a reliable partner means showing up, both in business and in the places where their
employees live and raise their families.


A Natural Fit for Toledo Jeep Fest


Supporting Toledo Jeep Fest was a natural decision.


Nearly 40% of North Star’s steel supports the automotive industry, helping power the vehicles
that drive the economy forward. But the connection goes deeper than that. Jeep Fest represents
craftsmanship, durability, and pride in manufacturing, values that closely align with how North
Star approaches its work every day.


“Events like Jeep Fest celebrate the very best of this region, its history, its people, and its ability
to build things that last,” Winkler said. “That resonates strongly with our team.”


As the official steel sponsor and the presenting sponsor of Saturday’s concert and drone show,
North Star is proud to play a visible role in one of Toledo’s most iconic celebrations.


Investing in the Future, Together


As North Star looks ahead, the focus remains the same: continuous improvement, investment in
people, and a commitment to delivering high-quality steel with reliability and precision.


Recent investments in Northwest Ohio are expanding capabilities, supporting growth, and
strengthening the company’s ability to serve customers across key industries. At the same time,
partnerships with local schools and workforce programs are helping develop the next generation
of skilled workers—ensuring that the region’s manufacturing legacy continues for years to come.
“Thirty years in, we’re still building,” Winkler said. “Building better processes, building stronger
partnerships, and building opportunities for the communities we’re proud to be part of.”


Celebrating What Drives Us


Toledo Jeep Fest is more than an event; it’s a celebration of everything that makes this region
strong. And for North Star BlueScope Steel, it’s an opportunity to honor the shared connection
between steel, automotive innovation, and the people who make it all happen.


As the company celebrates its 30th anniversary, one thing remains clear: the same principles
that built North Star, quality, reliability, and community, continue to drive it forward today.